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How to establish a unique concept for your restaurant

At John McClements Restaurant Consultancy, we can guide you step-by-step towards a strong, successful concept for your business.


We brainstorm with you to understand your objectives. We take into account your

requirements, our market research, customer feedback and competitor analysis to provide you with a detailed understanding of the market and development plan for your business.

We help you develop a concept that stays true to your idea and adapt it to requirements of the market.


We create your logo and graphic charter in order for you to have a consistent brand image.

We also create your menu design and any collateral that you may need. We also can

create and design your website keeping the same corporate look.

"I’m pleased to say that we now have a clearer picture of what we want to achieve and find it much easier to understand thanks to John" – La Belle Époque, London (3 AA Rosette)

Project Management

We help you through the process of creating a business, from concept development up to opening day. This service encompasses finding and dealing with the interior designer,

licence consultancy, shop location, planning, team recruitment etc.

We go through the kitchen plan and bar plan to make sure the flow of service is smooth and efficient. We also help you find suitable kitchen equipment, bar equipment, POS, audio system, alarms, credit card machines, etc. for your business.

Let us help you

John McClements Restaurant Consultancy benefits from a wealth of industry knowledge and years of combined experience.

I’ve been cooking in some of the UK’s top restaurants and hotels for over 40 years. Having started my professional career training in the iconic kitchens of the Glen Eagles Hotel in Scotland, I then went on to open several restaurants across London, one of which gained the much coveted Michelin Star and 3 AA rosettes, plus a successful chain of restaurants winning many awards including a Michelin Bib Gourmand and the ITV Evening Standard French Restaurant of The Year award.

I have built up a wealth of experience within the industry first hand and my in-depth knowledge of the restaurant world and exceptional operational expertise can benefit your business greatly.

I would be more than happy to assist you with your issues and guide your business back to profitability.

Contact me now at


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